Celebrate your event

City banners are a highly effective advertising medium to promote festivals, sporting, retail, arts, charity, business and cultural events.

  • Access the world's largest banner network
  • Reach up to 750,000 workers, residents and visitors to the city every day
  • Up to 1,900 premium locations throughout the city
  • Most recognised outdoor advertising by Sydney visitors

  2016/17 banner rates

How to book

Contact City Banners (maximum 6 months prior to booking date)
Check dates/availability then select your banner locations.

Receive a proposal
Includes banner hire and associated costs, including terms and conditions.

Production quote
Obtain a production quote (via external supplier).

Return signed quote
Approves your campaign and acceptance of our terms and conditions.

Pay deposit
A 30% deposit must be paid to confirm your banner campaign.

Artwork approval and production confirmation – 6 weeks before installation
City Banners needs to approve your artwork 6 weeks before installation and we will provide the final banner breakdown for your production house.

Organise banner delivery – 2 weeks before installation
Banners must be delivered to the installers 2 weeks before the installation date.

Final invoice issued
When the campaign has been installed, we will send you the final invoice for payment.

See your City banner campaign on the street!

Contacts

Corporate Partnerships team
02 9265 9028

Banner specifications

Large size banners 

4.5m high × 1.5m wide

Standard banner pole: Stitching on right of the banner with sister clips sewn on the top, middle and bottom.

Type A banner: Stitching on right of the banner with pocket on the top and snap hooks sewn in the middle and bottom.

Type B banner: Stitching on left of the banner with pocket on the top and snap hooks sewn in the middle and bottom.

Small size banners 

3m high × 1m wide

Type A banner: Stitching on right of the banner with sister clips sewn on the top, middle and bottom.

Type B banner: Stitching on the left of the banner with sister clips sewn on the top, middle and bottom.

Effective banner designs

  • Use simple, bold graphics
  • Keep text limited
  • Avoid pale backgrounds as they can be difficult to read
  • Avoid black backgrounds as they can fade in sunlight

See our image gallery below for examples of effective designs.

All designs must meet the City's guidelines and need to be approved by the City's corporate partnerships unit before banners are produced.

A maximum of 3 logos are permitted per design including the City's logo (if required). Lock-up logos are viewed as multiple logos, not one. Campaign brand is in addition.

Download the technical specifications for your banner manufacturer.

The City of Sydney banner network is a vital part of many of Opera Australia’s marketing campaigns. Their reach, impact, and effectiveness is unparalleled.

City of Sydney is dedicated to celebrating the cultural and creative institutions that shape our city.

Opera Australia

We've enjoyed working closely with City of Sydney for the past decade, utilising their extensive banner network to promote major exhibitions including the much loved annual Archibald Prize and the record-breaking Picasso exhibition. An essential part of many our marketing campaigns, the banners are an extremely effective channel for increasing awareness and reaching a mass audience.

Art Gallery of New South Wales

It’s really so valuable for us and such an important part of our marketing campaigns and brand recognition.

Bangarra Dance Theatre Australia

The City of Sydney works closely with major events organisations such as Destination NSW, who frequently use the outdoor banner network's premium locations to promote their Sydney events.

Over the years these have included Vivid Sydney, major sporting events such as the ICC Cricket World Cup 2015, the AFC Asian Football Cup 2015 and various musicals such as The Lion King, Wicked and Les Misérables.

Destination NSW

Last updated: Tuesday, 18 April 2017