Talking Shop: Matt Newell

New and innovative ways to create loyalty for your brand

15 May 2012

Our extremely successful seminar series is geared specifically for city retailers and returns this year with highly-valuable content for your business. Our aim is to provide you with insights to help your business grow and evolve to meet the market's ever-changing needs.

In this podcast, you will hear our keynote speaker, Matt Newell, one of Australia's leading retail marketing strategists, highlight how recent advancements in neuroscience will fundamentally change the way we approach retail marketing. By demonstrating how the brain functions during the decision-making process, this intriguing presentation will outline new and innovative ways to create loyalty for your brand.

Anthony Laver from Destination NSW explained how your business can get involved and benefit from Vivid Sydney 2012.

Matt Newell, Retail Marketing Strategist


Download MP4 (196.5 MB)
Listen/Download MP3 (25.4 MB)

Anthony Laver, General Manager, Marketing and Strategy, Destination NSW


Download MP4 (113.4 MB)
Listen/Download MP3 (14.7 MB)

Last updated: Friday, 6 December 2013