Reboot webinar series
Related to Business support & funding
Watch our Reboot webinars to sharpen your digital content skills and grow your customers and brand.
The 2025 series is broken up into 2 series. Series 1 explores the essential business fundamentals you need to master to successfully run your business.
Series 2 builds on these foundations, focusing on skills to help you grow and adapt your business to be successful in today’s changing world.
Catch up on the 2025 series below.
Reboot on-demand
The Reboot webinar series was brought to you by the City of Sydney and proudly supported by the Service NSW Business Bureau program.
- Meta ads that work | Heather Porter, founder, Website Love
Learn effective strategies to amplify your holiday Meta campaigns on Facebook and Instagram.
9 September 2025 - Stand out on social media | Monique Forecella, client director, The Socialista
Understand how to create content that speaks directly to your audience and ignite your online presence.
16 September 2025 - AI hacks every small business owner needs to know | Simon Hillier, founder, Get There Content Services
Get practical AI tools and techniques that can help you work smarter, not harder.
23 September 2025 - How to nail your pricing | Fiona Johnston, founder, Peach Business
Learn how to take charge with confidence and pay yourself what you deserve.
30 September 2025 - SEO made simple: get found on Google | Lauren Fraser, founder and director, Thea Media
Get a clear understanding of how search engines work and take simple steps to improve your visibility.
7 October 2025
- Meta ads that work | Heather Porter, founder, Website Love
The Reboot webinar series was brought to you by the City of Sydney and proudly supported by the Service NSW Business Bureau program.
- Finance made simple | Jacob Fahmy, client director, Latitude Accountants
Understand the important financial metrics – without getting lost in the numbers.
6 May 2025 - Rebooting your business strategy | Van Le, business expert and consultant
Learn the best steps you can take to update your business strategy, even if you only have 15 minutes.
13 May 2025 - Right-sizing your team | Therese Ravell, director at Impact HR
Understand how to juggle the challenges of hiring, downsizing and everything in between.
20 May 2025 - Turn your website into a sales machine | Emma Sparrow, founder and director, Sparo Studios
Explore simple tweaks to convert more online customers.
27 May 2025 - Winning and keeping customers | Bree Wailes, founder at Salesoda
Learn how to build customer loyalty, increase repeat business and turn satisfied buyers into brand advocates.
3 June 2025
- Finance made simple | Jacob Fahmy, client director, Latitude Accountants
The Reboot webinar series was brought to you by the City of Sydney, and proudly supported by the Service NSW Business Connect program.
- Social media smarts: elevate your online presence | Emma LoRusso, CEO Digivizer.
Discover the secrets to creating compelling content and establishing a strong online presence.
30 April 2024 - Bricks to clicks: build an online business empire | Kelly Slessor, CEO The Ecommerce Tribe.
Explore the essentials of online selling, website development and design, and digital marketing.
7 May 2024 - Power of AI to enhance productivity and profit | Izzy Whitelock, CEO Ma’at Collective.
Unravel the potential of AI in automating tasks, enhancing efficiency and gaining valuable insights for business growth.
14 May 2024 - Retail in the age of the empowered customer | Nancy Georges, retail expert.
Delve into the dynamic world of modern retail. Explore strategies for engaging the empowered customer, emphasising personalised experiences and digital innovation for sustainable growth.
21 May 2024 - Diversity dream: creating inclusive workplaces | Claudia Barriga-Larriviere, people and culture director.
Learn how to build a workplace that attracts top talent, fosters innovation and improves your bottom line. Create a diverse and inclusive culture that contributes to overall business success.
28 May 2024 - Customer connection: gain loyalty and drive growth | Merlin Luck, regional VP, Salesforce.
Learn how to turn all your customer interactions into growth opportunities. From digital tools to communication strategies, learn how to build an engaged community.
4 June 2024 - Cybersecurity serenity: calming online threats | Cole Cornford, director, Galah Cyber.
Learn how to protect your business from cyber threats. Gain insights into cyber hygiene practices, data security measures and incident response planning to ensure the security of your valuable data – all critical insights into protecting your business in the digital age.
11 June 2024 - Alternative models for business growth | Tom Dawkins, CEO, StartSomeGood.
Learn how social entrepreneurship and alternative models can not only sustain but enrich your business amidst economic challenges.
18 June 2024 - Unbreakable business: building resilience | James MacDonald, director, NewyTechPeople
Hear strategic insights into fortifying your business against unforeseen challenges.
25 June 2024
- Social media smarts: elevate your online presence | Emma LoRusso, CEO Digivizer.
The 2023 Reboot webinar series was brought to you by the City of Sydney in partnership with Business Connect.
- Building foundations for a successful business | William Edwards, founder of Archie Rose
Learn how Australia’s most awarded distillery, Archie Rose carved a path to success and became an industry leader.
14 March 2023 - 3 steps to digital marketing growth | Kelly Slessor, ecommerce expert
From building a strong strategy to carrying out the latest tactics, this session is packed with actionable tips and insights to help you reach your target audience and drive business growth.
21 March 2023 - Creating a brand with influence | Taryn Williams, CEO and founder of WINK models
Learn how to leverage social proof and word of mouth through strategic collaborations with creatives and influencers.
28 March 2023 - Finding power in your voice and your story | Kylie Captain, Gamilaroi woman, educator & author
Discover the key to accelerated growth by learning how to tell your story and create connection and engagement with your audience.
4 April 2023 - Start selling to more customers | Victoria Butt, sales mentor and entrepreneur
Uncover the secrets to growing revenue and expanding your customer base by understanding the sales cycle and building a sales mindset.
16 May 2023 - The secrets to rapid online growth | Julie Mathers, CEO of Snuggle Hunny and Jane Cay, founder of birdnest
Learn how these two business owners built businesses to scale by creating brands people love, products that people want and engaging their customers and team.
23 May 2023 - Building a purpose-driven business | Hunter Johnson CEO at The Man Cave and STUFF
Learn about setting up a purpose-driven business, along with its challenges and benefits.
30 May 2023
- Building foundations for a successful business | William Edwards, founder of Archie Rose
- Financial fundamentals | Melissa Browne, financial expert
Learn how to manage money and finances in your business and plan for growth.
5 April 2022 - Create a winning online store | Kelly Slessor, CEO of Shop You
Learn how to create a winning e-commerce platform and understand the digital world with Kelly Slessor, e-commerce coach and all-round digital marketing guru.
12 April 2022 - Content that drives clicks | Lisa Muxworthy, editor in chief at news.com.au
In a world where online content is consumed, on average 7 hours a day, content development is key to small business success. Learn to create content that drives attention and customer conversions.
26 April 2022 - Storytelling content that connects | Wayne Quilliam, Aboriginal artist, storyteller and digital creator at aboriginal.photography
In a digital world, storytelling is the stuff that makes high growth brands. Explore how to translate stories into great content through digital channels.
3 May 2022 - Driving growth with online search | Kelly Slessor, CEO of Shop You
Learn about search, Google My Business, search engine optimisation (SEO), driving traffic and generating more leads.
10 May 2022 - Grow your brand with Instagram | Mya Nichol, Instagram expert and coach
Learn how the Instagram algorithm works and how to grow your social media channel.
17 May 2022 - Nailing your marketing mix | Kelly Slessor, Shop You, Sandradee Makejev, St Frock and Sina Klug, Nutie Donuts
Learn how to drive more sales and grow your audience with the right mix of channels, content and audience strategies.
24 May 2022 - Growth hacking | Tim Doyle, founder of Eucalyptus
Learn how Australia’s fastest growing companies are accelerating their customer base.
31 May 2022
- Financial fundamentals | Melissa Browne, financial expert
- Google for Growth | Sasha Gusain, search engine optimisation expert
Learn how to better harness the power of Google, search engine optimisation, Google Analytics and Adwords to promote your business.
17 May 2021 - Winning strategies for Facebook and Instagram | Melinda Petrunoff, Facebook
Learn which Facebook and Instagram tools to use, how to build community, target effectively and engage with customers.
24 May 2021 - Tactics to launch and grow your online store | Adam Jacobs, THE ICONIC
Learn how to launch and grow an ecommerce store, and get tips on digital growth, customer experience and team leadership.
31 May 2021 - Creative tools for cut-through with Canva | Matt Leach, Canva
Learn to create beautiful visual content and marketing collateral that will elevate your brand.
7 June 2021 - Scaling up: next level digital marketing | Mark Baartse, digital marketing expert
This webinar is for every business owner and marketing executive who wants to grow using social media, influencers and email.
21 June 2021 - Boost your business with podcasting and books | Leah Harris, Spotify and Mark Harding, Booktopia
Get an insight into key strategies to launch, market and boost your brand with a podcast or published book.
28 June 2021
- Google for Growth | Sasha Gusain, search engine optimisation expert
- Refocus your business strategy | Kathryn Ritchie, Ignition Institute
Learn how to develop an effective annual plan, recalibrate in times of change and optimise performance.
22 February 2021
- Tactics for smart business operations and growth | Ben Thompson, Employment Hero
Learn the key team management and operating tactics that will maximise your business growth potential.
1 March2021 - Capital raising tactics | Rick Baker, Blackbird Ventures
Explore the pros and cons of venture capital and how to position your business to attract the best investors under the best possible terms.
8 March 2021 - Leadership innovation for small business in 2021 | Steve Vamos, Xero
15 March 21
Gain a unique insight into leadership frameworks and innovation.
- Emotional resilience and leadership during uncertainty | Craig Davis, Sendle
Learn leadership, emotional intelligence and resilience tactics from Google’s top executive training program.
22 March 2021
- The changing B2B landscape: closing the deal in the Covid era | Sarah Tang, Freelancer.com
Learn new marketing and sales tactics to attract B2B customers.
29 March 2021
- Refocus your business strategy | Kathryn Ritchie, Ignition Institute
- Rethink your business model | Tim Doyle, Pilot
Get top tips to help you differentiate and adapt your business model.
12 October 2020 - Smart marketing tactics to grow your business | Tim Doyle, Pilot
Learn effective ways to market your business and gain new customers.
19 October 2020 - Build your personal brand | Fleur Brown, TEDxSydney
Get expert advice on how to build a personal brand and get customers talking about you.
26 October 2020 - Rethink your brand strategy | Andre Eikmeier, Vinomofo
Learn how to build a solid brand strategy, build community and get people talking about you.
2 November 2020 - Create standout content | Chris Wirasinha, Pedestrian.tv
Learn the secret to creating standout content that gets shared and creates community.
9 November 2020 - Tactics to grow your business fast | Anna Cheng, Brighte
Learn the foundations of growth marketing.
16 November 2020.
- Rethink your business model | Tim Doyle, Pilot
About Reboot
The Reboot webinar series was developed to help small businesses and creatives adapt, innovate and bounce back better from lock downs.
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